Roy Skillicorn is back leading Backyard Productions, the company he founded and guided for 20+ years, recently partnering with Kevin Allodi, President & CEO of Philo Media, which acquired Backyard in 2017. Allodi reached out to Skillicorn knowing that he ran Backyard during its most successful years, and also realized success as founder of the award winning Seed Media Arts, a non-DGA production model company.
“Roy is internationally known for his innovative, focused marketing strategies and unprecedented trendsetting business models, and has had an uncanny ability to remain highly relevant throughout a long and prosperous career. His track record for nurturing the development and growth of directors’ careers is unsurpassed; as Managing Director overseeing sales & marketing I see him as the perfect ‘Sherpa’ to lead Backyard and its directors to new heights,” says Kevin.
Skillicorn founded Backyard with Chicago photographer Tony D’Orio in 1988 while still a rep for PIXAR, Colossal Pictures and HKM Productions — all start-ups he recognized as future superstar companies. He found, promoted and secured for each of them their very first commercials, representing each company for over a decade. He also brought London-based Passion Pictures into the limelight in the US.
Under Skillicorn’s leadership and marketing savvy, Backyard became a $50M+/yr entity that was not only considered one of the top international production companies by the trades, but the only one to ever spring forth from a secondary market like Chicago. After relocating production headquarters to L.A in the mid-90’s, Roy continued to lead sales and marketing from Chicago, keeping the brand’s uniqueness guarded while maintaining its notable Midwestern, honest and diligent work ethic. Loyal clients refer to Backyard as “a Shangri-La of production”, delivering a thoroughly enjoyable experience, infused with engaging and dependable people with caring attitudes, while offering innovation and craftsmanship at the highest levels.
“I’m happily surprised to find myself back in the ‘Yard’ and I’m excited to work along side several more A list directors and incredibly strong EPs, like my long time friend, Kris Mathur, and Emily Malito. When I shared my vision of next steps for Backyard, I told Kevin, this “new Backyard won’t be fenced…it’s time to unleash the dogs”. No doubt the iconic hand puppet dog logo that Roy’s graphic designer wife crafted back in 1989 will soon return to Backyard as well.