Rodeo Show’s McCoy/Meyer Joins the Ad Council Fight Against Drunk Driving

Rodeo Show directing duo McCoy/Meyer teamed up with the Ad Council for this new campaign against buzzed + drunk driving, featuring musician Hunter Hayes. Write up from Campaign US below


More than 10,000 people in America died due to alcohol-impaired driving crashes in 2017.

Men were more than four times as likely as women to be the drunk driver in a fatal car crash, according to data from the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA).

These alarming stats are the force behind a new campaign from the Ad Council, OMD and singer Hunter Hayes.

“Just like in my song ‘One Shot,’ once you start drinking you don’t always make the best decisions,” said Hayes. “That’s why I know my buzzed warning signs. When I see one of these signs, I call a car or a friend instead of getting behind the wheel.”