Entries by Perry

A Reminder About 9/11 From Kids Born on the Day via Adam Reid + Bodega

Organizers of 9/11 Day, the nation’s largest annual day of charitable engagement JUST released “Born on 9/11,” a powerful public service advertising and multimedia campaign promoting service on 9/11, and inspired by and featuring children born on the actual day of the tragedy. The centerpiece of the campaign is a documentary-style television commercial that focuses […]

Grey/NY Taps Adam Reid For Lean Cuisine Overhaul

  As part of a major brand overhaul including new packaging and entree options, Lean Cuisine and Grey Advertising have changed up the advertising with a move away from weight loss marketing with new broadcast and social campaigns. The broadcast campaign, “Feed Your Phenomenal,”  launched with a :30, here’s the “feature length” 2 minute version Super, […]

Mayweather! Pacquiao! Geffen! Haley + Bodega get all the big names to make their pick

BODEGA, Northern Lights, SuperExploder trifecta! SHOWTIME/HBO MAYWEATHER VS PACQUIAO PROMO Who are you picking? Mayweather or Pacquiao? Bodega’s Haley Geffen directed some of biggest names in sports and entertainment to get their picks on the most anticipated fight in boxing history. Mayweather vs. Pacquiao happens Saturday, May 2 live on pay-per-view beginning at 9pm ET/6pm […]

Creative License instrumental in launch of YouTube Music Key

  After putting in 1000s of collective man hours, executing 100+ contracts and tracking down people and labels on four different continents, the YOUTUBE MUSIC KEY launch video is live. Great work by esteemed client Creative License working with Google and co-collective to launch this exciting new product. Creative License, with offices in NY, Milan, […]

Brand Spankin New Symbicort from Ffake and Mike Smith

The brilliance of using the Wolf and 3 Pigs story for a COPD product can’t be understated in this charming throwback to classic fully animated pieces of the 40’s and 50’s. Client: AstraZeneca Product: Symbicort Agency: JWT NY Director/Design: Mike Smith Animation Production: FFAKE Live Action: Laurence Thrush/Rabbit