Director Patrick Creadon Joins Backyard

Meet our new Backyarder!

Backyard Productions has signed director Patrick Creadon for spot and branded content representation in the U.S.

Patrick Creadon – If You Build It

Based in LA, Patrick Creadon has been making creative content and specializing in the world of non-fiction storytelling while also working on commercials, television projects, and award-winning documentary films. Vision coupled with creative storytelling has been the driving force and foundation of Patrick’s artistic endeavors, filming all across the globe – he has shot numerous commercials and content for Fisher-Price, Unilever, Intel and Fair Trade.

Fisher Price – Wishes For Baby

Creadon’s feature projects have made their mark on the festival circuit, including Sundance, Tribeca and Slamdance.  His directorial debut Wordplay premiered at the 2006 Sundance Film Festival, and went on to become the second-highest grossing documentary of that year.  Other films include I.O.U.S.A. (2008), If You Build It (2014), All Work All Play (2015), and an installment about Notre Dame football for ESPN’s award-winning documentary series 30 for 30 (2016). His critically acclaimed documentary, Hesburgh (2018), about the legendary long-time president of the University of Notre Dame, will see its theatrical release later this year.  Creadon’s latest film, Ski Bum: The Warren Miller Story (2019), just made its world premier as the opening night film at the Slamdance Fest in Park City, Utah.

Patrick Creadon – All Work, All Play

Seed Animation/London Powers Up Gas Networks Ireland

From our good friends at SEED Animation Studio London, check this lovely piece.

 

Watch our man Dan introduce us to renewable gas as he strolls through glorious paper Irish countryside, quaint paper Irish villages and fresh paper Irish pastures… luckily for him and everything in his paper world, it’s not raining.

The very lovely creative genius Hattie Newman built pretty much every prop in this film for Gas Networks Ireland using her signature paper style, for real, before SEED ‘digitalized’ them. They got intimately familiar with all the different types of paper, folds, cuts, tears, bends, creases, wrinkles, crumples and then we replicated all of Hattie’s genius in the world of CGI.

Why on earth did SEED go to such great lengths to build this papercraft world in CG? Simples. Maximum flexibility. Clients love to change things. All the time. So this way they had control of, well, everything, right up to the day of delivery. No putting all the eggs in the basket of a complex-as-feck, 1 shot, 40” stop motion shoot.

The spot was directed by Hattie, while SEED animation directed.  The agency was Rothco.

O, check this making of….

Here’s The Drum’s coverage, and here, full credits:

Director & Designer: Hattie Newman
Production: BlinkArt, Seed Animation Studio
Producer: Kate Myers
Animation Director: Seed Animation Studio
Executive Producer for Seed: Neil Kidney
Agency: Rothco
Agency Producer: Laura Ellis
Animators:
Richenda Wheeler
Darren Cullis
Vladimir Venkov
Omar Sarmiento Del Barrio
Kornel Makarov
Matt Morris
Chris Banasko
Doug Kennedy

SEED Adds Director Anthony Pietromonaco to the Roster

Award winning visual and narrative director Anthony Pietromonaco has found a home at SEED.

With the belief that an effective director required practical experience, he worked his way up from PA and grip to camera operator, cinematographer, editor, VFX artist and producer before combining these successful pursuits toward his current path as a writer / director. With a practical sense of production, a penchant for storytelling, and a style that merges the latest in technology & visual effects with breathtaking photography, Anthony is one of the busiest working directors today. As a director he has worked with numerous clients including Porsche, Peroni, Nordstrom, Verizon, Samsung MasterCard, Droid, and Motorola.

Cappasity

“I believe in leading from the front, always with an efficient and clear communication of purpose,” states Anthony. “I feel honored to be joining the other elite group of artists on SEED’s roster”.

Peroni – La Dolce Vita

His visual effects experience helps him create surreal visions of the future like his recent work for Cappasity, the 3D shopping technology developer. The work is regarded as one of the most inspiring depictions for the future of augmented reality. Remarkably, besides his interests in science fiction, futuristic and fantasy work, Anthony has vast expertise in real-life documentaries and a knack for dealing with non-actors. “I’ve shot hundreds of mini-docs for small business owners when I started my career. Some say I’ve built a reputation for making heroes out of ordinary persons,” says Pietromonaco. 

Porsche – Panamera

SEED owner/EP, Roy Skillicorn, asserts, “He is a true Renaissance man. He is a totally unique thinker maybe because of his diverse background. He seems to have an answer for every visual or logistical problem. His storytelling and messaging are consistently central but striking visuals are always introduced to enhance. He is both collaborative and communicative, artistic and eager to problem solve. Thus, I believe, he is the perfect fit for today’s marketplace and its highly complex directorial demands”.  

Jake Sherry is in the Backyard

BACKYARD is pleased to welcome NY-based director Jake Sherry to its roster.

Recognized for his ability to tease out natural performances in both actors and real people, especially kids, Jake manages to capture the subject’s most unique mannerisms and characteristics. These nuances of detail, and his relentless pursuit of authenticity, result in distinctively human on-camera moments that make his work stand out from the crowd.


PGA – Sketched on a Napkin

Backyard CMO Roy Skillicorn sums it up this way: “Jake knows that the simplest concepts can be the most powerful, if you tell it right. The richness of his aesthetically beautiful film blends perfectly with genuine performances, engaging the viewer, drawing them deeper into the message or storyline. He is on his way to being a superstar”


Lincoln – Rylie’s Wish

A college professor once told Jake, “Filmmaking is the most fun you can have with your clothes on…” Jake agreed and his work has since been featured in AdWeek, Splice Magazine, Billboard and the New York Times. His directing has taken him across Europe, Africa, and Asia — most recently to Vietnam to direct Nick Jonas for Malibu Rum. Recent clients include Lincoln Motors, the Human Impacts Institute, L’Oreal and Verizon.


Vice – Think Again

About joining Backyard, Jake relates, “The industry is constantly evolving, so one of the things that drew me to Backyard is that Roy and the team are forever reinventing themselves and the company. Backyard is a creative, collaborative, forward thinking entity that brings decades of experience to the table. They’re also a hell of a lot of fun to work with. I can’t wait to see what we build together.”

Welcome to Backyard Ashley Avis

Esteemed client Backyard proudly welcomes writer/director Ashley Avis to the fold. Get to know Ashley, she’s on her way to the moon.

Commercially she has directed projects for clients like Coca Cola, Red Bull, Footlocker, Pfizer, CaliBurger, and recently won the 2016 Mercedes-Benz Award for her work on a spot called BESPOKE, at the Bokeh South African International Fashion Film Festival in Cape Town.

Her feature directorial debut, the artistic psychological film DESERTED, starring Mischa Barton, Winter Ave Zoli, Jake Busey and Sebastian Bach recently was released in the Winter of 2016.

Her second feature, the coming of age story ADOLESCENCE, will be released in 2017. The project stars Sons of Anarchy’s Tommy Flanagan, American Hustle’s Elisabeth Rohm, India Eisley and Jere Burns. The project was edited by Oscar nominated Douglas Crise (Birdman, Babel), and mixed by Oscar winning Post Sound Supervisor Ben Wilkins (Whiplash).

She recently produced the television pilot THE PICTURE for Winterstone Pictures / Winkler Films, and was brought on by producer Todd Labarowski / Dreambridge Films (The Kids Are All Right, The Disappearance of Eleanor Rigby, Manglehorn) to write the screenplay based on the novel THE CYBIL RAVEN CHRONICLES.

Her work has been called “timelessly romantic” (White Lies Magazine), “innocent, blending innocence with seduction” (Red Hot Society), and “elegantly sensual” (Elite Daily).

 


Mercedes Benz – “A Beautiful Life”


Envya Swim – “Lionne Blanche”


Mercedes Benz – “Bespoke”


Caliburger

DESERTED
Premiered October, 2016

Written & Directed by: Ashley Avis
Producers: Edward Winters, Ashley Avis, Larry Hummel, Keith A. Fox
Editor: Douglas Crise
Cast: Mischa Barton, Winter Ave Zoli, Trent Ford, Dana Rosendorff, Michael Milford, Kelly Brannigan + Tyler Sellers with supporting cast including Jake Busey, Sebastian Bach, Gerry Bednob + Lance Henriksen

 

ADOLESCENCE
Premieres Fall, 2017

Directed by Ashley Avis
Producers: Edward Winters, Larry Hummel
Editor: Douglas Crise
Cast: Mickey River, India Eisley, Romeo Miller, Tommy Flanagan, Elisabeth Rohm, Michael Milford, Jere Burns, Ever Carradine

 

Here, coverage from REEL Chicago

Below, SHOOT coverage