Way back in the “before times”, Backyard’s Greg Popp and the team at Havas NY made their way to New Zealand to shoot this campaign for Amgen’s Prolia, a prescription medicine used for the treatment of osteoporosis. The whole campaign has finally made it to the airwaves, check it out below.

Prolia – Make or Break
Prolia – Baseball
Prolia – Bike

But wait, isn’t Greg known for this type work?