Groove Jones

Ford Motor Company – Gamified VR Experience

Working with Ford and their ad agency GTV, GJ created an immersive interactive VR experience that launched at CES 2019, providing a firsthand look at the deep suite of Ford Co-Pilot360™ safety products. The public + press had a VR driving experience in the 2019 Ford Edge and Explorer vehicles that took them on a journey from their home for a drive on a busy highway and then into the city. This five-minute interactive experience put them in a variety of scenarios where they faced numerous obstacles and hazards to demonstrate the safety technology [Click on the image to see the Case Study]

Covestro – 360° VR Experience

Groove Jones worked with the Covestro Future of mobility (FoM) team to launch a new virtual reality experience that allows you to step into the year 2030 and experience the future of ridesharing and autonomous vehicles [Click on the image to see the Case Study]

Sleep Number – Super Bowl LIII Fan Engagement

For the second year in a row, Sleep Number asked Groove Jones to support them at the Super Bowl. Sleep Number is the Official Sleep + Wellness Partner of the NFL. GJ created a multiplayer Quarterback Challenge VR game that allowed fans to experience first hand how a good or bad night’s sleep can impact your performance. Fans of all ages got the chance to step out onto the 50-yard line and compete in the biggest VR Football game ever seen. This was all part of the 10 day NFL Fan Experience event leading up to the big game in Atlanta [Click the image to see the Case Study]

FX Networks – American Horror Story Fearless VR Multiplayer Experience

Welcome to the nightmare world of American Horror Story. FX Networks launched a VR experience at Comic-Con San Diego to tease the latest season of the horror franchise. Fans of the show got the chance to step into the AHS world with the HTC Vive. IGN called this “the Most Terrifying VR they have ever seen” and it was so successful it generated 200M+ social posts and 480M+ media impressions during the 3 week tour [Click the image to see the Case Study]

Dallas Mavericks – Dirk Nowitzki Retirement Celebration AR Experience

The Dallas Mavericks commemorated the retirement of the legendary NBA star Dirk Nowitzki on April 9, 2019, by releasing four unique augmented reality experiences at Dirk’s last home game at the American Airlines Center in Dallas Texas. GJ was asked to take part in this huge event in Dallas sports history, making it the 3rd AR campaign with the Dallas Mavs on the season. [Click the image to see the Case Study]

About Groove Jones

Groove Jones is a creative technology company that produces next-generation experiences for world-class brands. They are best known for their award-winning work in AR (Augmented Reality), VR (Virtual Reality), ML (Machine Learning), and AI (Artificial Intelligence) Application development.

Their focus is on creating new and dynamic solutions across multiple platforms to meet their clients’ challenges. The team hails from diverse disciplines – from creating location-based entertainment and amusement park rides, developing enterprise Apps and video games, to directing broadcast commercials and feature motion pictures.

Now the base for most of their productions, Groove Jones developed a proprietary group of technologies – GrooveTech™ – a secure, reliable, and flexible platform built upon best in class technology providing comprehensive creative solutions.